Doha, 15 July 2019 - Earlier this year the Supreme Committee for Delivery & Legacy handed out disposable cameras to more than 50 people across Qatar. The brief for each participant was simple: take photos of what football means to you.
The project was organised in collaboration with Goal Click, which is active in more than 40 countries and aims to help people around the world understand each other throughfootball.
Our objective was to showcase Qatar's football culture and its deep-rooted passion for the beautiful game, while shining a light on the country's diversity. We also wanted to give people around the world the chance to find out more about the next FIFA World Cupä host nation.
Hamad Mohammed, who works as a Master Coach with Generation Amazing, one of the SC's flagship legacy projects, was delighted to take part in the project.
"It's an excellent project but it was a very big challenge because you have a limit – only 27 chances to take a photo," said Mohammed. "It means you need to think carefully and anticipate what's going to happen."
Mohammed continued: "What I love about this is that there's no editing – the photos are produced from just one click. Also, there's a story behind every photo, with each one showing how much people in Qatar love football."
Much to Mohammed's delight, one of his photographs was featured in the Qatar @roadto2022 Exhibition in Sao Paulo.
"It was a big honour for me to see my picture in one of the big activations. Being from Qatar and seeing my work in Brazil, while Qatar was playing in the Copa America for the first time, made me very proud."